4.10.2019 - 5.10.2019
08:00 - 17:30
Kick off your mastery of brand with a deep dive into modern brand-building disciplines, definitions, and methodologies. Masterclass 1 is a two-day interactive workshop designed to give you a clear view of the entire brand chessboard, and the fundamentals to navigate the shift from marketing to mattering.
At the end of day two, you will take a 30-minute test to measure your learning and mastery of the content. Pass the test, automatically qualify for Masterclass 2, and earn the formal title of Certified Brand Specialist.
Masters of Ceremony: Marty Neumeier* and Andy Starr
More information: https://www.levelc.org/masterclass1
* Marty Neumeier, the world’s leading expert in branding. His acclaimed book THE BRAND GAP has influenced 23 million readers, category-leading brands, and methods of modern business.
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