The Marketing & Communication Loft : « How to create a great brand ? « 

Mardi 4 septembre 2012

de 18h à 21h30

Auditoire MR280 Walter Yung, Uni-Mail à Genève

« How to create a great brand ? « 

  • Pedro Simko – Founder and Chairman at Saatchi & Saatchi Simko and Member of Worldwide Executive Board at Saatchi & Saatchi will talk about « Communication in the Age of Now ».
  • Denyse Drummond-Dunn – former Vice President Consumer Excellence at Nestlé SA and President at C3Centricity will talk about « The role of Customer Centricity in New Marketing ».
  • Sebastien Dubey – Senior Marketing Consultant at McDonald’s will talk about « McDonald’s – success behind integrated communication ».

Inscription : CHF 60.-

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